Picking the Perfect eBay User ID For Your eBay Store Dvd Business

10 November 2008

When it comes to starting your own business, nothing is more powerful than word of mouth, or in the Internet generation, word of email! Having people email each other and spread the word about what a great shopping experience they had at your wholesale DVD store on eBay is probably the strongest vote of confidence you can get, but if you’ve chosen the wrong eBay user ID, all of that good will can be for naught. Many people end up using their pre-established eBay user ID that they chose when they were just regular eBay users. This can be a terrible choice if your eBay user ID is unprofessional sounding or even profane. Your eBay user ID is your calling card and the way that most users are going to remember you and your online business. Let’s take a look at a few different ways you can go with your all important eBay user ID.

Most new business owners on eBay choose to go with the cutesy user name. A cute user name communicates a level of comfort and warmth that is important to many users. The first thing that most shoppers want to feel when they visit your eBay store is a sense of belonging and closeness. You must be careful with the cutesy user name, however. If your user ID reflects an inside joke that you and your family understand but no one else does, it can alienate new visitors. You also need to draw a line at being overly cutesy so that your ID appears to be unprofessional. If you want to go in a cutesy direction but you can’t think of one, try browsing around and seeing what names others have chosen.

The most obvious choice for an eBay storeowner is a salesy user ID. A salesy user ID clearly communicates to your costumer base that you are here with a purpose and a goal and that even though your business is on eBay, you are reputable and trustworthy. The big obstacle you need to watch out for is sounding too cold or maybe even greedy with your user ID. You are here to conduct business but you still need to convey a degree of warmth and welcoming above all else.

Some users choose a user ID that rhymes or is a play on words simply because it would be easy to remember, and nothing is more important to the small business owner than being remembered. Your business will live or die on repeat business, and if you can think of a catchy user ID that will stick in people’s minds, then you probably want to go for that, even if it has nothing to do with what you sell.

Finally, you can’t go wrong with an honest eBay user ID. Using one that accurately reflects what your store does without irresponsible hype is good business and it clearly communicates who you are, what you are doing here and what your customers can expect from doing business with you.

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